PRESS RELEASES
LAS VEGAS, NV (OCTOBER 2, 2018) – Maintaining its thought-leadership and reinforcing its commitment to providing trend-focused initiatives, Cosmoprof North America (CPNA) collaborated with Riviter, a visual social listening company, to deliver a one-of-a-kind beauty report. The newly released Fall 2018 Beauty Preview was created using Riviter’s advanced automated visual search engine. Able to instantly detect details from eyeshadow to lip gloss among 66,000 photos and videos, pairing visual themes with trending conversation, the report revealed the rise of “glam” leading looks.
Themes of individual empowerment continued from 2017, evolving from the natural, minimalist looks to the new glam. Modern twists of futuristic eyeshadows and demure lips will punctuate the season. Beauty aficionados can expect growth in frosted red and indigo statement eyeshadows and muted “New York Pink” and “Chestnut” lips.
“Glam echoes empowerment. The new glam is about paying homage to classic looks, but with a personal spin,” said Riviter CEO Andi Hadisutjipto. “Growth in glam reflects growing sentiment around liberation and authenticity: consumers are re-appropriating vintage looks for their individual style.”
As part of the unique collaboration, the report was made free and is available for download:
Fall 2018 Beauty Report
https://cosmoprofnorthamerica.com/resources/pdf/2019/riviter.pdf
Las Vegas, NV (August 30, 2018) –The second annual Beauty Innovation & Design Awards (Beauty ID Awards) held on July 30, 2018, as part of a ceremony that took place at Mandalay Bay Convention Center in Las Vegas during the Cosmoprof North America (CPNA) 2018 exhibition. Acknowledging innovation in material and product formulation as well as packaging design, the Beauty ID Awards welcomed applicants from across the industry, including suppliers and finished goods producers. All cosmetic product categories were recognized in the prestigious awards – from hair, nail, skin and color to personal care, fragrance and sustainability – across all three market segments – mass, professional and prestige.
The panel of judges included leaders from Air Paris Group, Barneys New York, Material ConneXion, Pearlfisher New York, Pretty Connected, POPAI, L’Oreal, Aware Products, BeautyStat, The Estée Lauder Companies and FIT. The judges looked at a combination of factors when assessing entries – a product’s unique design and formulation, as well as the innovation it offered in terms of user functionality – scored high on the list of valued features and benefits. The esteemed judging panel had the difficult but rewarding job of choosing ten product category winners and one Grand Award winner from the multitude of groundbreaking entries. In addition, one Audience Choice winner was selected through public online voting, with thousands of people voting across the US.
To learn more about the 2018 judges, visit: http://www.beautyidawards.com/judges.php
2018 Beauty ID Winners:
Formula Innovation: Cosmetic Contract Manufacturing – Algenist | GENIUS Liquid Collagen – the first ever vegan, plant-based collagen formula with the highest concentration of active collagen, listed as the number one ingredient, helps restore skin’s bounce and resilience in just 10 days.
Package Innovation: Color (Nail/Makeup) [Prestige/Mass] – HCT Group | Jeremy Scott x MAC – Known as a fashion rebel, Scott’s collection for M•A•C introduces frenzied colour for eyes, lips and cheeks specially packaged in boxes reminding us of the days of mixtapes and boomboxes.
Package Innovation: Fragrance [Prestige/Mass] – Yanbal International | Liberatta Noire that includes two complimentary pieces – an elegant black glass bottle with a unique shine and a flaring collar and a fully textured 3D relief matte finish lid with winding shapes. A golden stamping the bottles individuality.
Package Innovation: Hair [Professional | Prestige] – Naturelab Tokyo | Naturelab Tokyo – a unique, laboratory flask-like bottle that delivers simplicity with a modern twist. The design creatively conveys the combination of science and nature embedded in the product concepts. Striking by its effortless simplicity that has the expected jaw-dropping effect.
Package Innovation: Personal Care [Prestige | Mass] – LiLu Lip Care | LiLu Lip Care – the company’s patented LiLu Lip Balm Pearl™ is a true innovation in lip care. Using all natural and organic ingredients displayed in an eco-friendly packaged, the lip balm is mess-free, hygienic, and follows trends for smaller portion-sized products.
Package Innovation: Skin [Mass] – Kocostar USA | Kocostar/Lip Mask – these floral lip masks soothe and hydrate parched lips and add soft glow for an irresistible look. Both Rose Lip Mask and Cherry Blossom Lip Mask are packaged in distinctive lip shaped cases according to the color of the flower: velvety red for rose and blush pink for cherry blossom. Designed to be spill-free, the case opens without hassle. The inner lid prevents desiccation of the 20 hydrogel lip masks included in the container, which can be used as accessory storage or interior prop once the lip masks are gone.
Package Innovation: Skin [Professional] – Dermaflash | Dermaflash – This exfoliating facial treatment comes packaged in a distinctive soft touch box that gives a feel of luxury, with the interior compartmented in order to fit each element of the treatment perfectly.
Package Innovation: Sustainability – Express Tubes Inc. | Choose Green: Eco-Friendly Packaging (Sugarcane Tubes) – a bio-based, sustainable product produced from the from the renewable resource sugarcane. These are a great alternative to traditional PE Plastic Tubes. The innovative production process of the tubes capture CO2 rather than emit CO2 into the Earth’s atmosphere, leaving a positive carbon footprint. 100% recyclable, this process uses existing recycling streams.
Grand Award Winner: HCT Group | Jeremy Scott x MAC
Audience Choice Winner: Yanbal International | Liberatta Noire
The winners received a business building award package that included a customized trophy and prizes from the following sponsor companies: Adduco Communications Inc., BASF Care Creations, Beauty Packaging Magazine, Cosmetic Industry Buyers & Suppliers Organization (CIBS), Cosmoprof North America, Empauer, Material ConneXion, Riviter and the Society of Cosmetic Chemists (SCC),
For more information on the winners and/or to stay abreast of the 2019 Beauty ID Awards visit: http://www.beautyidawards.com/winners.php
Prominent online influencers have their say from the lavish offering of beauty products from exhibiting companies
Las Vegas, NV (August 29, 2018) – Cosmoprof North America (CPNA), the leading business to business beauty event, has announced this year’s beauty products favored by the 2018 TRENDSCOUTS PROGRAM members sampling the show’s floors over the course of exciting and memorable 3 days. CPNA’s main goal is to bring to the beauty world and those interested in this fascinating space, novel products and global trends. To achieve this, the award-winning event invites each year a group of beauty and fashion influencers under the program TRENDSCOUTS that ensures that the interested audience is reached on all online and social platforms. This program ensures face-to-face contact and dialogue between manufacturers, beauty products retailer and leading online influencers who, in turn, offer access to their respective online followers – the beauty consumers.
This year 6 participating TRENDSCOUTS were invited to evaluate over 1,400 exhibitors and each was able to recognize up to five products they loved the most and deemed worthy of being the next best thing in the beauty world.
This year’s TRENDSCOUT partakers included: Yire Castillo @yire_castillo 500k+ followers | Alina Khan @makeupbyalinna 2M + followers | Hosway Morbak @glamourbyhosway 201k+ followers | Jessica Scull @loveforlacquer 259k+ followers | Fritzie Torres @hellofritzie 125k+ followers | Alexandrea Villareal @alexandreavillareal 64k+ followers.
Accumulating a community of 3.5 million followers between them, these beauty personalities, were each assigned a section of the 293,306 sqf (27,249 sqm) CPNA floor, reporting daily on the products they found and the event activities unfolding throughout the entire duration of show. Over the course of the 3-day event, the TRENDSCOUTS generated 116,674 likes and 1,432 comments, with a total of 224 combined posts.
2018 TRENDSCOUTS PICKS:
Yire Castillo @yire_castillo
● American International Industries | Ardell Wispies 600 Black | www.ardelllashes.com
● Kupa Incorporated | Mani Pro Passport | www.kupainc.com
● Akzentz | Gel Play Glitter Shifter in Coral Reef | www.akzentz.com
● Abib | Hydration Gel Water Tube | www.b2link.co.kr/en/
● Pestle and Mortar | Recover Eye Cream | www.pestleandmortar.com/us/
Alina Khan @makeupbyalinna
● Just Case USA Inc. | Pink Krystal Makeup Case | www.justcaseusa.com
● Michael Todd | Sonic Blend Makeup Brush | www.michaeltoddbeauty.com
● Purlisse | Watermelon Sheet Mask | www.purlisse.com
● Melanie Mills | Gleam Body Radiance | www.melaniemillshollywood.com
● Rootflage | RootFlage | www.rootflage.com
Hosway Morbak @glamourbyhosway
● Hue for Every Man | Awakening Mist | www.hueforeveryman.com
● Atzen | Vita C Serum | www.atzen.com
● AB Skincare | Facial Cleanser | www.abskincare.com
● Michael Todd | SonicSmooth Dermaplaning System | www.michaeltoddbeauty.com
● Mehron Cosmetics | 12 Color Contour Kit | www.mehron.com
Jessica Scull @loveforlacquer
● Breakup to Makeup | Lipstick Bag | www.breakupstomakeup.com
● Lucy B’s | Bronzing Shimmer Oil | www.lucybsbeauty.com
● Dope Naturally | Bawdy Masks | www.dopenaturally.com
● Baublerella | Bling Brush | www.baublerella.com
● Better Skin Co. | Better Skin Glamour Drops | www.thebetterskinco.com
Fritzie Torres @hellofritzie
● Helen of Troy | Revolutionary 1″ Ionic Salon Flat Iron | www.hottools.com
● KC Professional | No Nothing Hairspray | www.kcprofessionalusa.com
● Lumaveil Beauty | Colorsmart Correcting Foundation | www.lumaveilbeauty.com
● Lux Light | Travel Light | www.travellightcollection.com
● MMP Solutions | Maskerade | www.mmp-solutions.com
Alexandrea Villareal @alexandreavillareal
● Sutra Beauty | New Infused Iron | www.sutrabeauty.com
● CLICS | Mixing Bowl | www.clicscolors.com
● Saffron Secret | Saffron Hair Oil | www.saffronsecret.com
● Bio Ionic | OnePass® Pro Styling Iron | www.bioionic.com
● Ebin New York | Radiant Glitter | www.ebinnewyork.com
For the complete list of 2018 TRENDSETTER picks, visit:
https://cosmoprofnorthamerica.com/news-and-press/2018-trendscout-picks/
Las Vegas, NV (August 3, 2018) – Cosmoprof North America, the only all-encompassing, award winning, business-to-business beauty event in North America and the ultimate meeting point for beauty professionals, industry insiders and the most innovative brands in the world is proud to announce once again it exceeded projections and maintained its unique position as the largest and most expansive B2B beauty event in North America. The exhibition, which took place at the Mandalay Bay Convention Center, in Las Vegas, on July 29th-31st brought together retailers, distributors, beauty brands and suppliers, from across the globe. For three days, participants fully immersed themselves in all things beauty and walked away with unparalleled business building tools and connections.
Held annually in Las Vegas, 40,000 attendees, (up 9% from 2017) engaged with record breaking 1,415 exhibitors (up 10% from 2017), representing 56 countries (up from 45 in 2017) and were able to see and experience several new programs, special areas and unique opportunities to engage in. The show floor space covered 311,150 sqf (29,520 sqm) of space with an increase of 8% compared to the previous year.
Staying true to its mission of providing unmatched brand-building resources necessary to creating healthy indie companies the event delivers unparalleled opportunities – from domestic and international business development, to providing insights and inspiration through education, to delivering connection to social media influencers, trade and consumer media and ultimately to allowing networking with the industry’s elite movers and shakers.
Understanding that packaging is a huge part of a beauty brand’s success, CPNA brought back the highly successful Discover Pack program, where innovative suppliers covering various facets of the supply chain were featured; these companies enjoyed a distinctive design and dedicated marketing along with guaranteed meetings from leading companies such as Estee Lauder Companies, L’Oreal, American Eagle and many more. To provide inspiration and recognize true creativity in packaging and contract manufacturing, Cosmoprof North America hosted Beauty Innovation and Design Awards (BIDA) with a total of 10 prizes given out to various companies including HCT Packaging and Express Tubes. Several sold out educational sessions were also dedicated to packaging trends and analysis. Cosmopack North America will be launched at the show in 2019 to expand the quality and scope of the packaging, contract manufacturers, private label companies, machinery and equipment providers and raw materials suppliers featured.
New this year, both exhibitors and attendees had the tremendous opportunity to gain valuable insight from leading industry executives as part of the Ask the Expert series. Taking place on the floor for one hour each day, pre-selected industry experts were on hand to answer pressing questions related to merchandising, product stability and claims, exporting, SEO and much more. Attendees who were looking for a deeper subject dive experienced another impressive conference lineup which included speakers from Pinterest, Facebook, Barnes & Noble®, AVEDA, Nordstrom, and IPSY to name a few. The Entrepreneur Academy made its return, offering a day long series of workshops, not offered by any other industry event or trade show, focused on everything one needs to know to run a beauty business.
Those looking to accelerate their businesses were offered several new initiatives created to help brands scale up. Beauty Pitch: Angels, is one such program that kicked off this year to allow small to medium sized companies a chance to meet face-to-face with leading angel investors and secure potential funding. London-based accelerator and incubator Founders Factory, had a dedicated lounge in the Interactive Technology Area where attendees could stop by to apply for the program or speak to a representative to learn more. The area featured Founders Factory program graduates as well as several other notable technology solutions from leading companies like Perfect Co. Known for its award winning YouCam AR app, Perfect Co. was showcasing at the show a new feature which connects users to beauty advisors to get information, application tips and product demos.
The TV shopping platform is of particular interest to indie companies and as such there were several activations including live auditions on the show floor in front of key merchants from domestic channels (EVINE, HSN & QVC) and international channels (HSE24 Italy / Germany, QVC Global and TVSN Australia). Attendees and exhibitors alike also had a new opportunity to practice their live selling pitch with an actual on-air beauty host from QVC and HSN as part of ‘The Beauty of the Sell’ program. Qurate had a huge on-floor presence so all attendees could stop by to learn about doing business and meet buyers; part of a long standing collaboration with QVC a segment branded “Discovered At Cosmoprof” will air Q1 2019.
Igniting the power of online beauty influencers, CPNA increased the span of its popular influencer programs and recruited 6 highly connected beauty influencers to engage with exhibitor brands through innovative programs and discovery on the show floor. This unique opportunity resulted in 164 Instagram posts for an estimated 1,283,500 impressions. CPNA also created original content through its own social sites resulting in 290 Instagram timeline / story and Facebook posts with over 500,000 impressions.
Press registration once again exceeded projections this year resulting in expansive coverage for Cosmoprof North America trends, exhibitors and attendees online, in print and on social media. To create value and PR opportunities inside BeautE Zone, 5 large online publications [AS/IS, BYRDIE, BUZZFEED, FASHIONISTA & RACKED] were represented by editors. Making its debut was a special collaboration with Sinclair Broadcasting Group who was setup in a designated space near the registration area with crews shooting on the show floor to provide content to over 150 local news stations.
Furthering in its mission to inspire, the event remains THE place where entrepreneurs can have access to top knowledge resources like Colombia School of Business, L’Oreal, HINT Water and research companies like Euromonitor, Mintel, Kline & CO, Tribe Dynamics and Material Connexion. Coupled with insights from coveted retailers (like Qurate Group, Nordstrom, Barnes & Noble, Credo), trend forecasting from international firms like Nelly Rodi and Riviter and leaders sharing business tips across the beauty spectrum, the 3-day event offered endless business building tools within the 39 unique sessions that involved close to 4,000 attendees.
Another distinguishing aspect of the show are the highly curated areas that are trend directional allowing buyers to quickly get a pulse on what is up-and-coming across different categories. Making up 15% of the show, the special areas returned including the flagship DISCOVER BEAUTY, DISCOVER BEAUTY SPOTLIGHTS and DISCOVER SCENT for specialty retail along with TONES OF BEAUTY for multi-cultural beauty and DISCOVER GREEN for organic beauty. Unique to the show are the curated sections where key buyers participate in timed face to face meetings with selected companies; for DISCOVER BEAUTY retailers included Bloomingdales, Nordstrom, Macy’s, Space NK, Barneys New York and Neiman Marcus; in DISCOVER GREEN LEAF green beauty brands met with key specialty retailers and chain spas focused on organic beauty such as Pharmaca, Follain, The Detox Market and Shangri-La Resorts, along with DISCOVER BEAUTY PRO where selected companies met with key national distributors like ULTA, JC Penney and The Sally Beauty Companies.
To provide small cool indies the opportunity to partake in the international exhibition in a relevant way CPNA introduced THE BEAUTY VANITIES. The section was brand new this year, and the 24 handpicked companies benefited from key placement in the main aisles along with dedicated marketing; unique resources featured included patented applicators, ingestibles, skin and body care products and on the go solutions.
Exhibitors outside of special areas were not left without opportunities to meet with key buyers on their own. International buyers like Rexall, Hudson Bay (Canada) and AMINCO Group Uruguay came as part of the International Buyer Program which is open to all exhibitors. Specifically to aid international exhibitors, the Domestic Buyer Program included buyers from leading retailers like Massage Envy and Sam’s Club and key regional professional distributors like Life of Riley. Before and throughout the event, all participants also had access to the free 1to1BeautyMatchmaking.com, a portal which allows attendees to connect directly with exhibitors of interest seamlessly online.
In addition to ample learning and quality exhibitions, CPNA offered several additional unique programs including BOUTIQUE where attendees could experience a one-of-a-kind sample bar featuring 20 products in exchange of a small donation that will go to PBA FOUNDATION charities. GLAMOUR ME, on-site beauty studio was open throughout the event to provide first-hand experience with products from featured exhibitors. The INTERACTIVE TECHNOLOGY area offered attendees novel digital business solutions so they can walk away with actionable information to increase profitability and visibility for digital marketing efforts.
CPNA also hosts PBA Beauty Week which included PBA Business Forum and the coveted North American Hairstyling Award (NAHA) where winners were recognized during a star-studded awards ceremony.
The next Cosmoprof North America edition will be held July 28 to 30, 2019. To continue and discover more products part of this year’s edition be sure to follow CPNA REVIEWS 2018 series on YouTube and view brief video presentations featuring select exhibitors who will demo their product; new videos will be published as of mid-August and will be updated on an ongoing basis. Social channels Instagram & Twitter (cosmprofna), and Facebook will also have ongoing updates with products that were featured at the past edition.
Showcase of Latest Global Beauty Trends to be Featured at Upcoming Event
Las Vegas, NV (June 14, 2018) – Cosmoprof North America (CPNA), the only all-encompassing, award winning, business-to-business beauty event in North America, hosted an exclusive sneak peek of trend-directional brands from around the world at New York City networking spot, the Library at NeuHouse on June 5th. The event, Putting Beauty on the Map, featured 11 specifically curated beauty products represented from across three continents. The trend-directional brands were selected for their unique attributes and global appeal. All featured brands will be on display at the upcoming exhibition taking place at Mandalay Bay Convention Center in Las Vegas, NV, July 29-31. This sneek peak into trends on display at the upcoming fair will be for some of the guests a way to get a small tasting of the show even if they can’t make it to the July event.
The event was attended by leading consumer and beauty industry media, retail buyers, beauty investors and social influencers. In addition to being able to explore each product, attendees could also have special beauty treatments performed provided by Beauty Tribe (Hair); RealHer (Makeup) and Bijoux De Pele (Adhesive Eyeliner). Guests were sent home with a gift bag valued at nearly $800 that included all featured products.
FEATURED BRANDS INCLUDED:
1. 18.21 Man Made| USA-Texas | Trend: For Gent’s Only| IG: @1821manmade
2. 9Wishes | South Korea | Trend: Instagrammable Mask | IG: @9wishes_official
3. Bijoux De Pele | Brazil | Trend: Fast Glam | IG: @bijouxdepele
4. Botanic Farm| South Korea | Trend: Fermented Brews | IG: @botanicfarmofficial_us
5. Eleni & Chris | Norway | Trend: Nature’s Elements | IG: @eleniandchris
6. O’o Hawaii | USA-California | Trend: Crystal Energy | IG: @oohawaiibeauty
7. Pour Moi | France | Trend: Geo Moisturization | IG: @pourmoiskincare
8. RealHer| USA-California | Trend: Empowerment | IG: @realhermakeup
9. Restorsea | Norway | Trend: Under the Sea | IG: @restorsea
10. Rodial | United Kingdom | Trend: Natural Botox | IG: @rodialbeauty
11. Yuni Beauty | USA-California | Trend: Mindful Beauty | IG: @yunibeautybrand
Event information and exhibitor updates are also posted on Facebook, Twitter and Instagram (@COSMOPROFNA).
Showcase of Latest Global Beauty Trends to be Featured at Upcoming Event
Las Vegas, NV (June 6, 2018) – Cosmoprof North America (CPNA), the only all-encompassing, award winning, business-to-business beauty event in North America, hosted an exclusive sneak peek of trend-directional brands from around the world at New York City networking spot, the Library at NeuHouse on June 5th. The event, Putting Beauty on the Map, featured 11 specifically curated beauty products represented from across three continents. The trend-directional brands were selected for their unique attributes and global appeal. All featured brands will be on display at the upcoming exhibition taking place at Mandalay Bay Convention Center in Las Vegas, NV, July 29-31. This sneek peak into trends on display at the upcoming fair will be for some of the guests a way to get a small tasting of the show even if they can’t make it to the July event.
The event was attended by leading consumer and beauty industry media, retail buyers, beauty investors and social influencers. In addition to being able to explore each product, attendees could also have special beauty treatments performed provided by Beauty Tribe (Hair); RealHer (Makeup) and Bijoux De Pele (Adhesive Eyeliner). Guests were sent home with a gift bag valued at nearly $800 that included all featured products.
FEATURED BRANDS INCLUDED:
1. 18.21 Man Made| USA-Texas | Trend: For Gent’s Only| IG: @1821manmade
2. 9Wishes | South Korea | Trend: Instagrammable Mask | IG: @9wishes_official
3. Bijoux De Pele | Brazil | Trend: Fast Glam | IG: @bijouxdepele
4. Botanic Farm| South Korea | Trend: Fermented Brews | IG: @botanicfarmofficial_us
5. Eleni & Chris | Norway | Trend: Nature’s Elements | IG: @eleniandchris
6. O’o Hawaii | USA-California | Trend: Crystal Energy | IG: @oohawaiibeauty
7. Pour Moi | France | Trend: Geo Moisturization | IG: @pourmoiskincare
8. RealHer| USA-California | Trend: Empowerment | IG: @realhermakeup
9. Restorsea | Norway | Trend: Under the Sea | IG: @restorsea
10. Rodial | United Kingdom | Trend: Natural Botox | IG: @rodialbeauty
11. Yuni Beauty | USA-California | Trend: Mindful Beauty | IG: @yunibeautybrand
Event information and exhibitor updates are also posted on Facebook, Twitter and Instagram (@COSMOPROFNA).
Exclusive Opportunity for Rising Beauty Brands to Connect with Qualified Investors
Las Vegas, NV (May 15, 2018) – Cosmoprof North America (CPNA), the only all-encompassing, award winning, business-to-business beauty event in North America, introduces BEAUTY PITCH ANGELS 2018. The new program was created after the debut BEAUTY PITCH 2015 competition as a way to bring private equity and venture capitalists together with some of the latest industry innovators. Interested brands must apply online and pre-selected companies will be invited to pitch live to a group of prominent angel investors at Cosmoprof North America, taking place at the Mandalay Bay Convention Center in Las Vegas, July 29-31st, for the chance to walk away with a business-building cash infusion and brand exposure at the event.
“CPNA has a long and steady reputation for providing truly one-of-a-kind programs that propel brands forward and is unique in its ability to attract major private equipty groups,” says Daniela Ciocan, Marketing Director at CPNA. “We used key insights from the debut BEAUTY PITCH 2015 competition to arrive at this year’s format which is all about efficiently bringing truly qualified investors and target companies together for impactful opportunities.”
The program is open to qualified Professional Beauty Association (PBA) members, Cosmoprof North America (CPNA) exhibitors and existing beauty companies with at least one original product and $500k in revenue. Selected companies will be invited to present their business model and request funding to interested investors during a 15-minute closed-door pitch on Sunday July 29th. All applicants will have the opportunity to get reviewed by all participating investors – while only some will be selected to pitch live to investors. The entrepreneurs must be prepared to make a presentation to as many as six investors in the room at a time, and be willing to show their current sales, distribution model, market opportunities and the way any funding will be utilized.
“Being able to offer our attendees the opportunity be seen by a wide group of qualified investors while simultaneously gaining further visibility and networking opportunity at the largest B2B beauty event is unparalleled,” says Ciocan. “For the investors it’s equally thrilling since they too are given the rare chance to see so many viable business investment opportunities in one event.”
The BEAUTY PITCH ANGELS 2018 event will take place Sunday, July 29, beginning with a 12 p.m. round-table entitled “Destination: Exit Point. Investor’s Corner” hosted by FORBES Magazine. The investment pitches will follow from 1 p.m. to 5 p.m.
Registration for both entrepreneurs and investors now is open through June. For more information, please visit http://wnm.0d3.mwp.accessdomain.com/exhibition/beauty-pitch-angels-2018-at-cosmoprof-north-america/
or contact CPNA@Cosmoprofnorthamerica.com
Multi-platform Retailer to Feature Special Beauty Night with Brands Discovered at Cosmoprof North America
Las Vegas, NV (April 26, 2018) – Cosmoprof North America is the leading B2B beauty industry event in the Americas. And now, QVC® is set to present a collection of beauty essentials, innovations and brands from the Fair during “Beauty Night with Sandra & Alberti – featuring Cosmoprof North America Beauty Fair Finds” on Friday, April 26 from 8PM-11PM (ET).
Customers will be able to shop for some of beauty’s best items, uncover the latest trends and check out highlights from the event during the show, which will feature brands including MineTan, FixMD, BrowGal, Battington Lashes, Amika and Aquareveal.
“We are thrilled that some of the brands that exhibited at CPNA will be featured on QVC,” says Daniela Ciocan, Marketing Director at CPNA. “We pride ourselves on being the top destination for beauty brands looking to build their business and this highlights just one of the many unique opportunities for exposure our exhibitors can expect to be exposed to during our show.”
Items featured during the broadcast will be available, while supplies last, through QVC.com, the QVC apps or by calling 800.345.1515.
Event information and exhibitor updates are also posted on Facebook, Twitter and Instagram (@COSMOPROFNA).
Exclusive Opportunity to meet with Founders Factory and apply to their bespoke Accelerator Program at CPNA 2018
Las Vegas, NV (April 17, 2018) – Cosmoprof North America (CPNA), the only all-encompassing, award winning, business-to-business beauty event in North America, is proud to announce a special collaboration with Founders Factory—a London-based leading global digital accelerator and incubator. Backed by L’Oreal, Aviva, easyJet, The Guardian, Holtzbrinck and CSC, Founders Factory is a new model for corporate innovation and startup creation. Within 5 years, the company is building and scaling over 200 early stage companies across six sectors.
As part of the exclusive collaboration, Cosmoprof North America 2018 attendees and exhibitors will have the unique opportunity to learn about Founders Factory and apply to the Beauty Tech Accelerator program onsite at the annual event, taking place July 29th – 31st, at the Mandalay Bay Convention Center in Las Vegas, NV.
“The collaboration with Founders Factory enables CPNA to continuously maintain its leadership for offering unmatched business building networking and learning opportunities,” says Daniela Ciocan, Marketing Directory at CPNA. “We are thrilled for the opportunity to give our participants rare access into this revolutionary program.”
A dedicated Founders Factory lounge will be located in the Interactive Technology special area on the show floor. Visitors to the show can experience some of the latest beauty tech solutions from program graduates and meet directly with a Founders Factory representative. Learn how Sampler, Talkin’ Things, Cosmose and Riviter benefitted from the accelerator program and discover their disruptive technologies. During designated hours, candidates interested in enrolling in the program can also meet with a Founders Factory representative one-on-one at the lounge. Select applicants will be chosen to participate in the 6-month bespoke program and receive rare access to a global network of entrepreneurs, business and world leaders. From business plan development and fundraising to product engineering and marketing, an in-house team of 60 specialists are committed to helping program participants propel their brand.
“Founders Factory provides one of the most tailored growth programs in the world and we have a mission to find and develop the most promising early stage startups through an open innovation culture. We are a talent magnet and we are encouraging any budding entrepreneur with a passion for beauty and technology to come and visit us!” says Laura Delgado, Business Development Lead at Founders Factory. “Our collaboration with Cosmoprof North America offers an unparalleled platform for us to meet with best in beauty and ensure optimal program visibility.”
Those interested in learning more should also plan to attend the dedicated conference session: Corporate Accelerators: Fast Track to Market- What Every Startup Should Know, taking place Sunday, July 29th from 1:00-3:00PM. Featuring three leading experts from Founders Factory, L’Oreal and Sampler, this panel seeks to deconstruct the ‘black box’ of corporate accelerators to highlight their metrics of success and what makes these collaborations effective for corporations and entrepreneurs alike.
To learn more about the Founders Factory Accelerator Program, visit: foundersfactory.com/accelerator/
Event information and exhibitor updates are also posted on Facebook, Twitter and Instagram (@COSMOPROFNA).
Robust education program also open for registration
Las Vegas, NV ( April 12, 2018) – Cosmoprof North America (CPNA) announces today registration is now open for the 16th edition of the all-encompassing, award-winning, b2b beauty exhibition. The event will once again be held at the Mandalay Bay Convention Center in Las Vegas, NV, from July 29 through the 31st and Early Bird registration with a 25% discount is now available until June 29th. The award winning event covers all facets of the industry – offering retailers, distributors, beauty brands and suppliers alike the unique opportunity to discover trend-directional solutions to meet their needs from the acclaimed packaging, cosmetic & personal care and professional beauty pavilions.
The event also provides ample opportunity for attendees to grow their business through its robust educational programs which are now also open for registration. The educational programs are being offered in cooperation with many leading associations and publications including; Women’s Wear Daily (WWD), Entrepreneur Magazine, Buzzfeed, Insider’s Guide to Spas, CEW, The Brain Trust-CAA, FIDM, Beauty Packaging, BXP Magazine, Cosmetics Design, Professional Beauty Association (PBA) ICMAD, and CEW. The Entrepreneur Academy also takes place, offering a day long series of workshops, not offered by any other industry event or trade show, focused on everything you need to know to run a beauty business.
Additional programs will continue to be offered in the coming weeks. Attendees are encouraged to check www.cosmoprofnorthamerica.com/education for updates and additional offerings.
“Cosmoprof North America is a celebration of beauty that provides key executives from around the world with the opportunity to discover new partnerships for growth and innovative solutions for evolving brands,” said Daniela Ciocan, CPNA Marketing Director. “This year’s unique educational programs, coupled with the high caliber of our attendees, guarantees yet another successful event that will exceed expectations.”
Event information, new educational offerings and exhibitor updates are also posted on Facebook, Twitter and Instagram (@COSMOPROFNA).
Event continues to bring beauty brands and packaging suppliers together on the West Coast
Las Vegas, NV (April 9, 2018) – At Cosmoprof North America (CPNA) , which is scheduled to take place July 29-31, 2018 at Mandalay Bay Convention center in Las Vegas, the packaging and manufacturing area keeps growing; an entire pavilion will be dedicated to primary and secondary packaging, machinery, contract & private label manufacturing. The success from the inaugural showcase last year, led to an expansion for the 2018 event which promises to deliver a tailored and well-rounded display of the latest solutions– from packaging to formulation.
Significant growth is expected in the packaging and manufacturing area for 2018, due in part to the special area DISCOVER PACK, which puts a spotlight on the packaging industry and reinforces the importance packaging plays in the beauty industry–now in its second year. The area is exclusive to first-time CPNA exhibitors and returning DISCOVER PACK participants. All participants benefit from prime placement on the show floor and unsurpassed exposure. First-time exhibitors further benefit from face-to-face meetings with key US and international buyers in addition to receiving prime placement on the show floor and unsurpassed exposure.
Due to the unique format of CPNA, which gathers the whole beauty industry under one roof, companies specializing in contract manufacturing, packaging and solutions for the beauty industry can take advantage of the fact CPNA features over 1,000 finished goods companies. In addition, CPNA welcomes a large number of visitors from prime beauty hub, California – -giving exhibitors a built-in client base and direct access to up and-coming indie beauty brands seeking innovation. The conjunction between branded finished products and the supply chain is the main strength of the Cosmoprof Worldwide platform which has already seen tremendous success in the form of Cosmopack which takes place in Bologna and Hong Kong. To support its packaging efforts further, CPNA will expand its robust conference schedule to include sessions specifically focused on packaging and product development. Details for the sessions are to be announced in the coming months.
To further support and highlight the importance of packaging and formulation in the beauty industry, CPNA will also hold The Beauty Innovation & Design Awards (BeautyID Awards), which recognizes creativity in packaging design, material and product formulation in the ever-growing beauty segment at this year’s how. The Awards cover all cosmetic product categories (hair, nail, skin, color, personal care, fragrance and sustainability) across professional, prestige and mass market segments. In addition, one category is dedicated specifically to cosmetic contract manufacturing.
“As the only B2B event specifically focused on the multi-billion dollar beauty industry, CPNA provides a single source resource for all sectors of the industry- from exhibition to education,” says Ciocan. “Anyone looking to capitalize on the growing market should add CPNA to their strategy and agenda.”
To learn more about exhibiting or becoming a qualified buyer to the area, please contact Simona Georgescu at marketing@cosmoprofnorthamerica.com.
To learn more about the Beauty ID Awards please visit www.beautyidawards.com
Student Challenge to Showcase Connected Beauty Concepts in 2050
Las Vegas, NV (April 04, 2018) – Cosmoprof North America (CPNA), the only all-encompassing, award winning, business-to-business beauty event in North America, is proud to announce a special collaboration with the FIDM/Fashion Institute of Design & Merchandising that reinforces innovation and continous education in the ever-evolving world of beauty. Beginning mid-April through mid-June 2018, FIDM undergraduate students will be challenged to create a connected beauty concept for 2050. Finalists concepts will be featured exclusively at Cosmoprof North America, taking place this July 29th-31st at the Mandalay Bay Convention Center in Las Vegas, NV.
“We are thrilled to work with FIDM on this unique project,” says Daniela Ciocan, Marketing Director at CPNA. “Not only do we have the opportunity to support the next generation of beauty industry professionals but we also get to share their futuristic concepts to our forward-thinking beauty lovers at our upcomming event.”
The “Challenge” is meant to give students first-hand experience with international companies and provide an engaging way for them to build key business skills. Five teams, each focused on one beauty category and consisting of one graphic design and one beauty marketing student, will be asked to consider what smart packaging look like in 30+ years. What kind of formulation or delivery system will the product have? Students will be required to answer these questions as well as how the product will ultimately look and be displayed.
“We always seek out collaborations and opportunities that are inline with our school’s mission and can enhance the experience for our students,” Says Tina Perez, Director Beauty Industry Mnagement. “The challenge CPNA gave our students will benefit them beyond measure but it’s also thrilling to know these concepts could spark further innovation and potentially fuel the next big beauty tech solution.”
All participants will walk away with invaluable exposure and industry insight; however, one team will also take first place and receive monetary compensation, VIP entry at CPNA 2018 and tailored networking opportunities. The top concept will be determined through public social voting from June 16th through July 6th, 2018. To stay abreast of all program happenings, make sure to follow @COMSOPROFNA on Istagram and Facebook. The winning concept will be presented onsite at CPNA 2018 during the Beauty Innovation Awards & Design Reception on Monday, July 30th, 2018. Event attendees can also learn more about the finalists concepts during a 30-minute conference session earlier that same day.
Sneak Peek of Global Trends New to Market on Display at Uber-Cool Ron Robinson Store
Las Vegas, NV (March 12, 2018) – Cosmoprof North America (CPNA), the only all-encompassing, award winning, business-to-business beauty event in North America, co-hosted a sneak peek of the latest trends from around the world at the renowned Ron Robinson Flagship Store in Santa Monica, California on February 19th. The event was a hit with consumer and beauty industry media, buyers and social influencers, and was curated by Cosmprof North America to showcase trends discovered at three of Cosmoprof’s global events hosted in Bologna, Hong Kong and Las Vegas.
The event also offered a unique opportunity to hear from tastemakers and trendsetters through a panel discussion hosted by Daniela Ciocan, Marketing Director of CPNA and featuring Ron Robinson, Ron Robinson Stores, Andy Howell, MatchCo and Arthur Chipman, Producer of LA Fashion Week. Recognized authorites within their respective fields, the panelists shared insights on what a trend versus fad is and how trends percolate to take a life of their own and become part of culture.
“Cosmoprof is the only beauty platform that offers a truly global showcase to the industry, spotlighting beauty trends and innovation from around the world” says Daniela Ciocan, Marketing Director of CPNA and panel moderator. “I was very excited to showcase several trend directional products and be able to round out the experience with incredible insights from these distinguished gentlemen who provided a unique and well-rounded perspective from accross different fields.”
The event featured several brands from each Cosmoprof event, with many making their US debut on this occasion. Trends highlighted included: girl power, sustainability, portability, cooling, edibles, the marriage of beauty and technology and many more. Each brand was displayed throughout the Ron Robinson store with product demonstrations performed by several participating companies. In addition, guests were sent home with a gift bag valued at over $400 that included some of the products on display.
Companies participating in this event included:
From COSMOPROF WORLDWIDE BOLOGNA 2018:
1. Gellé Frères | FRANCE | Trend: Girl Power | gelle-freres.fr
2. Skin Regimen | ITALY | Trend: Anti-Pollution | skinregimen.com
3. Snowcrystal | SWEDEN | Trend: Sustainability | snowcrystalsweden.com
4. Teaology | ITALY | Trend: Edible | teaologyskincare.com
From COSMOPROF NORTH AMERICA 2017:
1. Aria Beauty | USA | Trend: Mood | ariabeauty.com
2. Glycelene | USA | Trend: Cooling | glycelene.com
3. LeChat | USA | Trend: Mood Inspired | lechatnails.com
4. Lisse | USA | Trend: Cooling | lisseskinhealer.com
5. Spynx | USA | Trend: Portability | shopsphynx.com
6. Supermood | FINLAND | Trend: Sleep | supermood.fi
From COSMOPROF ASIA 2017:
1. Auro Mask | TAIWAN | Trend: Beauty + Tech | eql.com.tw
2. HiShine | PHILIPPINES | Trend: Beauty + Tech | himirror.com/us_en/home
3. Maskingdom | TAIWAN | Trend: Portability | maskingdom.com
4. Plabio | SOUTH KOREA | Trend: Beauty + Tech | plabio.co.kr/plabio-en/
“Co-Hosting this event with Ron Robinson was the perfect partnership,” says Daniela Ciocan, Marketing Director at CPNA. “Ron is a true tastemaker and is known the world over for his discerning taste and ability to find the most amazing brands for his loyal clientele. “
Designed to Help Small Brands Stand-Out at the International Exhibition
Las Vegas, NV (February 13, 2018) – Cosmoprof North America (CPNA), the only all-encompassing, award winning, business-to-business beauty event in North America, is proud to introduce BEAUTY VANITIES—a special new area dedicated to enhancing the experience of small, emerging beauty brands at its upcoming annual event, scheduled to take place July 29-31, 2018 at Mandalay Bay Convention Center in Las Vegas.
BEAUTY VANITIES puts the spotlight on small, start-up brands by giving them ample opportunity to stand-out and get discovered on the show floor with an all-inclusive experience and low entry cost. The program offers a comprehensive package including a fully furnished stand with high design aesthetic in a prime location on the show floor for maximum exposure. This new limited space was created as a response to market demand for indie beauty brands to have access to a solid, proven business launchpad at an affordable price. The result is the potential to dramatically increase ROI and connect with key industry buyers in attendance at the sought-after event.
“BEAUTY VANITIES was specifically created as an entry-point to give smaller companies that are new to market a little extra TLC at our expansive international exhibition,” says Daniela Ciocan, Marketing Director CPNA. “This all-inclusive package is perfect for small, indie brands looking to make a splash and reap the benefits of the extensive retailer and industry wide exposure our show is famous for.”
BEAUTY VANITIES rounds out the portfolio of special areas, which are highly curated and help distinguish CPNA as the premier event. As such, the BEAUTY VANITIES area will be highly stylized to stand out from the rest of the show floor and the other coveted ‘special areas’. To maintain a unique point of view and ensure it showcases genuine trends and novelty, only first-time CPNA exhibitors qualify to exhibit in the new area. All participating brands are reviewed based on several criteria including innovation in packaging, formulation, delivery and presentation, newness to market and size of collection which ideally should not exceed 10 SKUs.
Participation in the BEAUTY VANITIES special area also gives exhibitors access to many of CPNA’s coveted value added programs like BOUTIQUE, the on-site sampling bar, CPNA’s international buyers program and TV Shopping Auditions, and innovative social media programs such as BEAUT-E ZONE, CPNA BEAUTY REVIEWS and SEE IT @ CPNA and many more.
“What’s made our special areas so sought after by key buyers and exhibitors alike, is the fact that they feature a carefully curated display of the latest innovations in their category,” says Ciocan. “BEAUTY VANITIES is no different and we are committed to making it equally successful.”
To see if your brand qualifies for BEAUTY VANITIES please contact cpna@cosmoprofnorthamerica.com.
Competition Recognizes Beauty Industry Trendsetters in Packaging and Formulation
Las Vegas, NV (January 24, 2018) – The Beauty Innovation & Design Awards (BeautyID Awards), which recognizes creativity in packaging design, material and product formulation in the ever-growing beauty segment, is now open for submissions. The Awards cover all cosmetic product categories (hair, nail, skin, color, personal care, fragrance and sustainability) across professional, prestige and mass market segments. In addition, one category is dedicated specifically to cosmetic contract manufacturing.
Submissions are open now until April 1, 2018. Entries are being accepted from designers, suppliers, agencies and brand manufacturers from small and large companies, anywhere in the world. Products that are eligible have or will be introduced for retail either domestically or internationally from March 31, 2017 – April 1, 2018. Visit www.beautyidawards.com to learn more or to submit a product for consideration.
“The inaugural awards last year were an incredible success—with an abundance of creative and innovative submissions from around the world. We look forward to another impressive group of submissions this year,” says Daniela Ciocan, Marketing Director at CPNA.
The BeautyID Award submissions will be reviewed by an esteemed panel of judges that includes representatives from: Air Paris Group, Aware Products, BARNEYS NEW YORK, NY, Beauty Stat, Esteè Lauder, Pretty Connected, Pearlfisher and the Fashion Institute of Technology among others.
The judges will be looking for that unique combination of distinctive design and user functionality. Whether answering an industry demand or creating a new trend, product submissions should provide a unique characteristic to stand out.
Winners will be announced during a celebratory reception held on July 30, 2018 during the Cosmprof North America event taking place July 29th-31st at the Mandalay Bay Convention Center in Las Vegas. The judging panel will select one winner from each of the 8 categories as well as one Grand Award winner. In addition, an Audience Choice winner will be selected through public online voting scheduled to open early May.
“In today’s virtual world, where social media is more impactful than ever, creative package design is critical to success and our industry is delivering,” says Ciocan. “I’m proud we are able to provide another platform for brands to stand out while simultaneously maintaining our leadership for delivering such programs.”
In addition to the winners receiving a custom trophy and exposure through CPNA and Beauty Packaging magazine market channels, CPNA is also working with several sponsors who will provide a number of prizes to be announced throughout the course of the program.
First of its kind activation for a beauty exhibition
Las Vegas, NV (January 23, 2018) – Cosmoprof North America (CPNA), the only all-encompassing, award winning, business-to-business beauty event in North America, is proud to announce a special collaboration with LA Fashion Week (LAFW), the official fashion week of Los Angeles. CPNA, always seeks out innovative and complimentary collaborations, and has once again created a solid intiative never before done by a beauty exhibition. Recognized as the breeding ground of cool indie beauty and fashion labels, Los Angels offers the right elements for such a parntership whereby niche sought after beauty and fashion labels are on display together for this unique cultural event showcasing fall 2018 trends.
“It is no secret that fashion and beauty are inherently linked,” says Daniela Ciocan, Marketing Director at CPNA. “We are thrilled to partner with LAFW to further combine these two worlds and give guests an exculsive look at the upcoming brands on display at CPNA and allow small beauty brands the opportunity to be present at LAFW through their affiliation with us.”
VIPs attending LAFW shows and installations will be treated to a taste of CPNA indie beauty brands through the show’s coveted curated limited-edition BOUTIQUE beauty boxes; featuring new to market beauty products. This exclusive opportunity gives LAFW VIPs a rare peek inside the global beauty exhibition, not open to the public, where up-and-coming brands are discovered. The limited edition beauty box, created by HCT Packaging, a leading packaging supplier for the cosmetics industry, includes over $200 in sought after products from several leading brands including: Eve Pearl Brands, Pink Pewter, My Skin & CO, Hue For Every Man and Royal Apothic. Participating exhibitors in this program benefit from a collaboration that takes their products from the show floor and into the hands of tastemakers, celebrities, influencers and media.
“LAFW and CPNA are both dedicated to raising the profile of new and emerging brands through the global lookinglass in a multi-sensory, showcase of what’s new and innovative,” says Arthur Chipman, Executive Producer, LAFW. “With so many celebrities, influencers and tastemakers at both our events, this collaboration brings tremendous value to everyone involved. We are thrilled to help indies get visibility and look forward to expanding the collaboration with CPNA in the future.”
Las Vegas, NV (September 28, 2017) – Cosmoprof Worldwide Bologna advertising campaign wins the 21st
International Fair Poster Competition, organized by UFI (Global Association of the Exhibition
Industry) to reward the image of the most important international fairs.
More than 100 applications have been presented by trade fair events in 17 countries. Among them, the
image conceived by Oliviero Toscani has been chosen as the Grand Award winner 2017, obtaining
the praise of a jury of experts appreciating the originality, artistic quality and the specific organization of
the main elements of communication, such as logo, claim, date and place of the event.
The advertising campaign created by Oliviero Toscani celebrated the 50th edition of Cosmoprof
Worldwide Bologna, the world’s leading cosmetic event.
On some female faces, an abstract “sign” of color appears (on the mouth, on the eyes, on the hair), as a
symbol of cosmetics.
The feminine faces of different ethnicities express a concept of borderless beauty, representative of the
multiform and multiethnic Cosmoprof reality.
Oliviero Toscani, key figure of international communication over the last 30 years, emphasizes with his
artistic talent the role of Cosmoprof Worldwide, an international reference point for the entire beauty
universe, thanks to the presence of the format organized by Bologna Fiere Group in Las Vegas, with
Cosmoprof North America, and Hong Kong, with Cosmoprof Asia.
The advertising campaign will promote, with an up-to-date layout, the events of the Cosmoprof network
(Bologna, Las Vegas, Hong Kong) in 2018, on major national and international newspapers.
Limited-edition box features 10 up-and-comers from the 2017 event
Las Vegas, NV (September 15, 2017) – Cosmoprof North America (CPNA), the only all-encompassing, award-winning, business-to-business beauty event in North America, is proud to announce a special collaboration with NewBeauty magazine, whereby readers will have the chance to order a limited-edition beauty box. The exclusive box features select special area exhibitor products on display at the CPNA event which took place July 9-11, 2017 in Las Vegas. The special areas at CPNA are recognized for featuring the most innovative indie beauty brands from all over the globe, covering various industry sectors of masstige and prestige beauty. As the event is exclusively B2B and not open to the public, this rare opportunity is exclusive to NewBeauty readers—giving them a peek inside the global event where up-and-coming brands are discovered. Participating exhibitors in this program benefit from a consumer-focused campaign that takes their products from the show floor to the front door of beauty aficionados.
“This is the second time we are making a box collaboration that is consumer-facing, and we specifically chose to work with NewBeauty because it’s a luxury brand with a discerning and highly influential reader base,” says Daniela Ciocan, CPNA Marketing Director. “We are excited to have the opportunity to offer our up-and-coming exhibitors access to such a powerful network.”
“We are always seeking cool collaborations that help keep our readers in tune with the latest and best in beauty, and
CPNA is widely recognized for discovering trend-setting beauty brands and putting them on the map,” says Steffanie Attenberg, NewBeauty VP, Group Publisher. “In the end, it’s a win-win for the brands and our readers.”
The 10 brands featured include:
- Kavella | Hair Mask | kavella.com | 1.0 oz, $5 value
- MyChelle Dermaceuticals | Ultra Hyaluronic Hydrating Serum | mychelle.com | 0.5 fl. oz , $22 value
- Naked Princess | Fragrance Towelettes | nakedprincess.com | 10 towelettes, $8 value
- Nature Nut | Shampoo | nature-nut.com | 13.52 fl. Oz., $20.99 value
- Ouiglo | Facial Mask | ouiglo.com | 0.8 oz, $4 value
- Prismologie | Rose Quartz & Rose Hand & Cuticle Cream & Sapphire & Oud Foot Cream | prismologie.com | 10 ml each, $11 value
- Sonage | Patagonia Berry Stem Cell Mask | sonage.com | 20 ml, $34 value
- Supermood | Eye Serum | supermood.fi | 0.5 ml, $29 value
- VenEffect | Anti-Aging Lip Treatment | veneffect.com | 0.10 fl. oz, $25 value
- Vita Liberata Luxury Tan | Self Tanning Gradual Lotion | vitaliberata.com | 50 ml, $30 value
Valued close to $200, the limited-edition box will go on sale in late September for $29.95 with free shipping. Once it’s sold out, it’s gone! To purchase, visit newbeauty.com.
Cosmoprof North America will return to the Mandalay Bay Convention Center in Las Vegas July 29 through 31st, 2018.
Recognizing Beauty Trend Innovators in Packaging and Formulation
Las Vegas, NV (August 15, 2017) – Cosmoprof North America (CPNA), in collaboration with Beauty Packaging Magazine, announced the winners of the first annual Beauty Innovation & Design Awards (BeautyID Awards) during the Cosmoprof North America 2017 event, as part of a ceremony held on July 10th, at Mandalay Bay Convention Center in Las Vegas. Recognizing creativity in package design, material and product formulation, the Beauty ID Awards were open to the industry at large with both suppliers and finished goods manufacturers applying. All cosmetic product categories (hair, nail, skin, color, personal care, fragrance and sustainability) across professional, prestige and mass market segments were recognized.
Each entry was evaluated and judged based on the unique combination of distinctive design and user functionality. The esteemed panel of judges included leaders from: Aware Products, Badger Winters, Barneys New York, Clemson University, The Estée Lauder Companies Inc., Fashion Institute of Technology (FIT), HATCHBEAUTY, Mary Kay, Mintel, MSLK, Stylus, ThisThatBeauty and Walsh House.
To learn more about the 2017 judges, visit: beautyidawards.com/judges
A total of 12 awards were given at the inaugural ceremony. The judges selected one winner from each category as well as one Grand Award winner. An additional award, for Audience Choice, was selected by the public through online voting and over 3,500 individuals cast their vote. Unique to BeautyID, all winners walked away with business building prize package valued at over $10,000 from sponsors: Adduco Communications Inc., Empauer, Raise 3D, Stylus and The Brain Trust. Additional prizes were also provided by Beauty Packaging Magazine and CPNA.
Among the prizes awarded is a custom trophy designed by Jon Michael Design, in collaboration with Syntax, and manufactured by Raise 3D using the latest 3D printing techniques. Looking to break the conventional trophy mold, the final trophy is a beautiful marriage of function and creativity. The rectangular design is made up of 11 moving square pieces that are stacked and placed through a rod that allows each piece to rotate indvidually so the user can interact and customize their own trophy. Each trophy features a silhouette of an icon representing its respective category and extruded typography on two sides. When all the “slices” are aligned, the unit reads as a tall rectangle and all type and imagery are perfectly aligned. But, when winners start rotating the parts, the images and typography take on new meaning. Every slight turn of rectangle will result in a different look. All of the units were 3D printed and then metallized by Raise 3D in a variety of colors and finishes. To see the full winner packages visit: beautyidawards.com/winner-package
All finalists were featured at the award winning B2B CPNA 2017 event, giving further exposure to award participants. In addition to onsite diplays, finalists were also featured on TV screens throughout the show floor and in-room for guests at Mandalay Bay and Delano hotel.
The 2017 winner lineup includes a well-rounded showcase of packaging and formulation solutions from small to large multinational companies who offer creativity and functionality to the growing beauty industry.
2017 Beauty ID Winners:
Formula Innovation: Cosmetic Contract Manufacturing- Amika | The Shield Style Extending Spray
Package Innovation: Color [Prestige]- The Estée Lauder Companies, Inc. | Estée Lauder Double Wear Nude Cushion Stick Radiant Makeup
Package Innovation: Fragrance [Prestige]- Petalwall | Petalwall
Package Innovation: Hair [Professional | Prestige]- Virtue Labs | Virtue
Package Innovation: Nail [Professional | Prestige]- O’Nine beauty inc. | Nail Easy
Package Innovation: Personal Care [Mass]- Sphynx | Sphynx Portable Razor
Package Innovation: Personal Care [Prestige]- PreHeels | PreHeels Blister Prevention Spray
Package Innovation: Skin [Mass]- USA Cosmetics | G9 Skin White in Whipping Skin
Package Innovation: Skin [Professional | Prestige]- The Estée Lauder Companies, Inc. | Clinique Fresh Pressed Daily Booster with Pure Vitamin C 10%
Package Innovation: Sustainability- Johnson Printing and Packaging Corporation | Aveda/Tulasara Series
Grand Award Winner: The Estée Lauder Companies, Inc. | Clinique Fresh Pressed Daily Booster with Pure Vitamin C 10%
Audience Choice Winner: Biossance | Biossance
For more information on the winners and/or to stay abreast of the 2018 Beauty ID Awards visit: www.beautyIDawards.com
Leading online influencers pick their favorite products from exhibiting companies
LAS VEGAS, NV (AUGUST 3, 2017) – Cosmoprof North America (CPNA), the leading business to business beauty event, unveils the list of products that were favored by 2017 TRENDSCOUTS PROGRAM participants. The award winning event seeks to deliver participating exhibitors unmatched value-added programs to help establish their business footprint. Social media exposure is key to ensuring business success in today’s age where distributors and retailers alike seek innovative products that have an online presence. To secure face-to-face contact with leading online influencers and to provide access to their respective online followers who are beauty consumers, the organizers invite each year a group of beauty and fashion influencers under the program TRENDSCOUTS. This year 11 participating TRENDSCOUTS were invited and each had the ability to assign up to 10 TRENDSETTER recognition cards for products they thought were most innovative. Roughly 100 products were chosen from over 1,200 participating exhibitors.
This year’s TRENDSCOUT participants included: Manal Shaikh @wakeupandmakeup | Jessica Scull @LoveForLacquer | Felicia Walker Benson @thisthatbeauty | Destinee Handly @misshandly | Kourtney Jorge @creolekourt | Sonia Kiani @foreveruntamed | Alexandrea Villareal @alexandreavillareal | Josue Martinez @glamourbyhosway | Henry Vasquez @hankandhenry | Maxine Tatlonghari @vanitygirlhollywood | Stephanie Nicole @sf_stef
These invited beauty personalities with a total community size of 15+ Million were each assigned a section of the floor and in addition to selecting up to 10 top products they also provided daily recaps and event happenings throughout the show. Over the course of the 3-day event, the TRENDSCOUTS generated 116,674 likes and 1,432 comments, with a total of 224 combined posts. With a show floor space covering 293,306 sqf (27,249 sqm), they had a lot of ground to cover.
To see the complete list of 2017 TRENDSETTER picks, visit:
http://wnm.0d3.mwp.accessdomain.com/news-and-press/2017-trendscout-picks/
To continue and discover products that were part of this year’s edition be sure to also check out the CPNA REVIEWS series on YouTube where select exhibitors present their products; new videos will be published as of mid August and will be updated on an ongoing basis. https://www.youtube.com/user/cosmoprofna/feed
The next Cosmoprof North America edition will be July 29th through 31st, 2018. For more information on the show, please visit www.cosmoprofnorthamerica.com. Event information and exhibitor updates are also posted on Facebook, Twitter and Instagram (@COSMOPROFNA | COSMOPROFLV).
Exclusive marketing and business development programs and a robust conference schedule among the key highlights at the 15th annual trade show in Las Vegas
LAS VEGAS, NV (JULY 13, 2017) – Cosmoprof North America (CPNA), the only all-encompassing, award winning, business-to-business beauty event in North America and the ultimate meeting point for beauty professionals, industry insiders and the most innovative brands is proud to announce once again it surpassed expectations. The 2017 show held at Mandalay Bay Convention Center July 9th -11th once again delivered record breaking exhibitor and attendee sales.
Held, annually in Las Vegas, 36,787 attendees,(up 9 % from 2016) engaged with record breaking 1,278 exhibitors (up 9% from 2016), representing 45 countries were able to see and experience several new programs, special areas and unique opportunites to engage and attract. The show floor space covered 293,306 sqf (27,249 sqm) of space with an increase of of 4% compared to the previous year.
Staying true to its mission of providing unmatched brand-building resources necessary to building powerful companies the event delivers unparalled opportunities – from domestic and international business development, to providing insights and inspiration through education, to delivering connection to social media influencers and trade / consumer media and ultimately to allowing networking with the industry’s elite movers and shakers.
Igniting the power of online beauty influencers, CPNA increased the span of its popular influencer programs and recruited 17 highly connected beauty influencers to engage with exhibitor brands through innovative programs and discovery on the show floor. This unparralled exposure resulted in 336 posts for an estimated 8 billion impressions and a total 896 million engagements. CPNA also created original content through its own social sites resulting in 146 million impressions with over 21,000 total engagements.
Furthering in its missiong to inspire, the event remains THE place where entreprenuers can have access to top knowlege resources like Google and FIT Capstone and research companies like Kline & Company. Coupled with insights from worldwide experts from retailers (like VIP.com/China and QVC), trend forecasting from international firms and leaders sharing business tips across the beauy spectrum, the 3-day event offered endless business building tools within the 38 unique sessions.
Another distinguishing aspect of the show are the highly curated areas that are trend directional allowing buyers to quickly get a pulse of what is up-and-coming across different categories. Making a return were DISCOVER BEAUTY, DISCOVER BEAUTY SPOTLIGHTS and DISCOVER SCENT for specialty retail along with TONES OF BEAUTY for multi-cultural beauty and DISCOVER GREEN for organic beauty. Unique to the show are the curated sections where key buyers participate in speed-dating meetings with selected companies; for DISCOVER BEAUTY retailers included Kohl’s and Neiman Marcus. Brand new to the show were DISCOVER GREEN LEAF where organic beauty brands met with key specialty retailers and chain spas focused on organic beauty such as Pharmaca and Auberge Spas, along with DISCOVER BEAUTY PRO where selected companies met with key national distributors like ULTA and SalonCentric.
Exhibitors outside of special areas were not left without opportunities to meet with key buyers on their own. International buyers like Murale (Canada) and VIP.com (China), came as part of the International Buyer Program which is open to all exhibitors. Specifically to aid international exhibitors, the Domestic Buyer Program included buyers from leading retailers like Amazon and key national distributors like Armstrong McCall. The exclusive TV Shopping Auditions program took place live on the show floor giving exhibitors the chance to pitch their brands to buyers from domestic channels HSN and QVC and international channels HSE (Germany), QVC (Worldwide), TV Shopping Network (Australia). Before and throughout the event, all participants also had access to the free 1to1BeautyMatchmaking.com, an portal which allows attendees to connect directly with exhibitors of interest seamlessly online.
As a result of these programs, hundreds of unique opportunities and relationships were formed. Through the various programs offered by the organizers, close to 1,000 face to face meetings were scheduled for exhibitors in addition to the thousands scheduled directly by exhibitors and attendees. This is a direct indication that is no better place to discover and be discovered than at Cosmoprof North America.
Industry recognition and a chance to network with thousands of industry professionals were also highlights of the exhibition. Events like the Discover Beauty Awards, which expanded from year’s past to included Discover Green Leaf and Discover Beauty Pro exhibitors was a unique chance to network and recognize the most innovative and on-trend brands. Among the winners of the Discover Beauty Awards were PRO-EVOX (Discover Beauty PRO), Glycelene (Discover Green Leaf) and Battington Lashes (Discover Beauty).
Giving back has been a huge part of the exhibition for many years and this year was no different. The highly coveted Boutique area allowed attendees the opportunity to engage and discover the latest products and curate a unique and reusable beauty box with over $18,426 raised for PBA Foundation (Look Good, Feel Better) — an increase of 30% over 2016. Glamour Me also returned to give attendees the chance to try exhibitor products first-hand while receiving beauty treatments, makeup and styling. Donations were collected on behalf of the PBA Foundation.
New for 2017, CPNA engaged in retail partnerships with Amazon and QVC as well as international shopping networks from around the world. Amazon and QVC were at the show seeking to meet with brands, of which, some will be chosen to have their products featured at a “Discovered at Cosmoprof North America” section on their respective platforms. Beauty buyers for QVC were also available to meet with attendees and exhibitors at their booth.
Understanding that packaging is a huge part of a beauty brand’s success, CPNA created a full rounded program to emphasize and highlight this industry sector. This year marked the debut of a new program, Discover Pack where innovative suppliers covering various facets of the supply chain were featured; these companies enjoyed a distinctive design and dedicated marketing along with guaranteed meetings from leading companies such as Estee Lauder Companies and Sephora. Also putting the spotlight on the production side, attendees were able to see the Fabulous Live Lipstick show, showcasing Italian Excellence from 3 key suppliers (CMI Industries, Intercos, Lumson) and walk away with freshly made lipsticks. To provide inspiration and recognize true creativity in packaging and contract manufacturing, the new Beauty Innovation and Design Awards (BIDA) was hosted during the show; finalists were on display and winners were announced at a ceremony where 12 prizes were given out to various companies including Estee Lauder and Sphynx. Several sold out educational sessions were also dedicated to packaging trends and analysis.
CPNA also hosts PBA Beauty Week which included the sold-out PBA Business Forum with celebrity keynote Earvin ‘Magic’ Johnson and the coveted North American Hairstyling Award (NAHA) where winners were recognized during a star-studded awards ceremony; the Lifetime Achievement Award was given to industry icon Sam Villa.
The next Cosmoprof North America edition will be July 29th through 31st, 2018. To continue and discover products that were part of this year’s edition be sure to follow CPNA REVIEWS series on YouTube where select exhibitor will demo their product; new videos will be published as of end of July and will be updated on an ongoing basis. Social channels Instagram (cosmprofna), Twitter (cosmproflv) and Facebook will also have ongoing updates with products that were featured at the past edition.
