RISE OF POP-UPS (POP-UP PUSH)

Temporary, pop-up retail formats are seemingly everywhere. They are gaining momentum as a vehicle to showroom brands and provide retailers a chance to test track new concepts and products. The shops also offer rich payoff on social media platforms. But do pop-ups payoff? What are the investment costs? Are there certain beauty categories that work better than others? How do you get consumers to your pop-up? A panel of experts will probe the pros and cons of the buzzy concept.

MODERATOR

Faye Brookman
Contributing Editor
WWD

Gemma Lionello
EVP GMM Accessories and Beauty
Nordstrom

Lisa Mazzio
Director of Merchandise
The Glossary in Barnes & Noble

Carl D Morisset
General Manager
International Designer Brands: Giorgio Armani, Yves Saint Laurent, Ralph Lauren, European Designer Fragrances, Atelier Cologne

Bruce Teitelbaum
CEO
RPG

Deborah Weinswig
Founder & CEO
Coresight Research

Qurate Retail Group: QVC, HSN, and zulily – THE THIRD WAY TO SHOP

Rob Robillard is the new Vice President of Integrated Beauty at Qurate Retail Group. In this role, Rob oversees beauty for QVC, HSN and zulily – retail brands known for offering the most engaging shopping experiences by combining the best of retail, media and social. In addition to being the world leader in video commerce, Qurate Retail Group is #3 in ecommerce in North America and #3 in mobile commerce in the U.S. Join us as he discusses the challenges and opportunities ahead – and the importance of beauty in the new age of retail for the company.

Rob Robillard
Vice President of Integrated Beauty
Qurate Retail Group

Win Shelf Space: An Insider’s View From A Department Store Veteran

How do you ace the initial meeting with a prospective national retail chain? Get unfiltered insights from a well-respected department store veteran exec who’ll touch upon all key points you should be well versed on. From what a buyer wants to hear and see, to how you can best present your brand and what will make your brand most attractive to how you’ll follow-up post
meeting no detail will be left out.

Barbara Zinn Moore
President
Barbara Zinn Moore Associates

Understanding Amazon and its Impact on Your Business

Learn from the industry leader in marketplace sales and expertise with over $500million in revenue and 10 years of experience on Amazon.com. Learn the in and outs to building a successful business including how insights on how Amazon.com works, different principles and terminology to use when discussing Amazon.com, common frustrations and solutions regarding Amazon specific to the beauty industry, and lastly what you can do to protect/insulate your businesses from the challenges that come with doing business o Amazon.
Engagement: Polling w/ gamification with top 3 winners getting a prize

Keri Rhodes
Director of Marketing
Marketplace Growth Partners, a division of etailz, Inc.